From the back of the book
The six instruments from AI That Rebuilds the Business, in printable form. Free, and no email address required.
They print small on purpose. The right thing to put in front of a colleague is usually not the whole book but the one page their situation calls for — the five-question screen for the operator about to spend, the moat test for the one who thinks the spending already built a moat.
If you're starting cold: run the Five-Question Screen first. Everything else assumes it passed.
Should your business attempt a redesign now? Depth, Distance, cushion, business-first, horizon — scored 1 to 5, in writing, before a dollar moves.
VRIN, the three core-competence tests, and Porter's order of fit. Two honest outcomes: moat, or expensive parity.
One design deployed in stages. Purpose, entry gate, exit gate, and the judgment call at each of the eight.
Six design principles and two worked IF/BY/THEN templates — professional services and light manufacturing.
How to tell you've drifted into the deadly middle. Each sign visible in an ordinary Monday meeting.
Seven criteria. Clear all seven and an advisor can supply Distance; miss one and they're selling something else.
These instruments work best with the argument behind them. AI That Rebuilds the Business is the case for committing to one complete, integrated redesign — and, just as often, the case for concluding you shouldn't.
If you want help running a specific candidate against these instruments, that's what the offer at the back of the book is for. Thirty minutes, nothing for sale, worth the half hour either way.
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